Range & Organic Chickens
Are All The Rage!
did the chicken cross the road? Why, to live at Petaluma Poultry
and become one the happiest and then greatest tasting chickens
anywhere. Petaluma Poultry is the home of Rocky The Range Chickens,
Rocky Jr. and Rosie the Organic Chicken.
quest for a more wholesome and better tasting chicken started
back in 1986 when several of the California Super-star chefs
approached Sonoma Native and Petaluma Poultry owner, Allen Shainsky,
and challenged him to create a more flavorful, free-range chicken
equal to those the chefs had used while cooking and training
in Europe. Shainsky accepted the challenge and traveled to the
Loire Valley in France to research European husbandry methods.
many months of work, Allen returned home and with his partner,
Dick Krengel, a practicing nutritionist, developed a perfect
diet and growing process that would in 1987 become "Rocky
The Range Chicken".
vegetarian diet of corn and soybean flakes gives him that old
fashioned flavor. Rocky is never fed any animal byproducts,
or given antiobiotics and enjoys a spacious, stress free environment
filled with natural sunshine as well as the ability to forage
Poultry is a vertically integrated company that owns, operates
and tightly quality controls all aspects of production from
hatching the eggs to milling the feed to the final delivery.
Eggs come in and 21 days later they hatch. One day old chicks
head off to the range where they are raised until they are approximately
70 days old and weigh in between 4 3/4 and 5 1/2 pounds at which
time they are processed. They are shipped the very same day
to insure freshness.
Jr. was created to provide a smaller version of the antibiotic
free, more flavorful chicken. Rocky Jr. is smaller than Rocky
the Range Chicken and though not allowed to forage outdoors,
he is given generous space to roam indoors and is fed the same
vegetarian as Rocky the Range Chicken.
sister Rosie, on the other hand, is a bird of a different feather.
On January 14, 1999, Rosie became one of the first USDA approved
certified organic chicken to be introduced in the marketplace.
Rosie eats only 100% certified organic corn and soybean flakes
grown in soil free of pesticides and commercial fertilizers
for a period of three years. Rosie is also allowed to roam and
forage outdoors within a fenced pen and is raised according
to an organic growing protocol independently verified and certified
by Oregon Tilth, a third party certifier.
Poultry produces its products through sustainable agriculture
chickens with old-fashioned flavor produced by a company that
is sensitive to the environment, yum! It is definitely time
with Oranic Prunes Soaked in Armagnac